About Maybank Foundation
Maybank Foundation was set up to implement Maybank’s corporate sustainability programmes in Malaysia and other countries in South East Asia. Their approach goes beyond charitable giving to build sustainable programmes with long-lasting impact. Their mandate is to identify programmes that will have the most tangible impact with long-term results.
Through strategic partnerships with stakeholders and NGOs, the Foundation strives to enhance quality of life for all – especially the less fortunate – irrespective of race, gender, or creed.
In line with its mission to humanise financial services, the foundation advocates financial education as part of providing a holistic financial solution to communities. While CashVille Kidz is not Maybank’s first financial literacy programme, it is a paradigm shift in shaping young mind-sets about financial awareness and is Maybank’s first foray into the field of financial literacy via an animated series.